Using Social media isn’t just down to posting and sharing. Although this is indeed an important factor, today’s social media platforms give you the ability to reach specific audience demographics, as each major social network is unique and attracts a potentially different client base.
During our social media marketing course, we will begin to understand the different demographics, and get a better look at the analytic abilities each platform offers.
We will take a closer look at the various pay per click options available in Linkedin, Facebook and others, and how to decide and manage budgets to reach the right selected audience.
This social media marketing course will help you better understand the various paid and free social media tools & techniques, so that you can assess which types of social media better suit your business, and where you should invest most of your efforts.
During this 90 minute course, we will learn about:
- How to use Linkedin to drive targeted results
- How to use Facebook advertising to reach the right client profile
- How to use Instagram’s abilities for any business type
- How to use Youtube and Twitter to gain better visibility
WHAT TO EXPECT
Our courses are delivered at the Kinson Hub lecture hall, which is a comfortable learning centre offering ample free parking. The Hub is informal and relaxed and hosts an abundance of literature that can be borrowed without charge.
The actual training is delivered by experienced digital marketers who have successfully ran small to big budgets and take great pride in sharing the knowledge with others.
The courses language is easy to understand and aimed at persons who are not fully familiar with AdWords.
At the end of the 90 minute course, you will be provided with a digital guide, carefully following the step-by step elements of the course and allowing you to follow this guide to successfully launch your PPC campaigns.